PPC Management Services

Choose the commitment that suits your business. Our rolling one month contract keeps you flexible, while our fixed 12 month contract rewards a longer partnership with lower management fees that reduce as your ad spend grows.

• Rolling contract: 11% of monthly ad spend, from £199 to a maximum of £3,500 per month (after an initial three months)
• 12 month contract: from 10% down to 6% of ad spend, from £179 to a maximum of £2,500 per month
• No set-up fees, and your ad spend is paid directly to Google or Microsoft, so you keep full ownership of your accounts

Experience counts. As Google Premier Partners with over 20 years in paid advertising, and more than 100 years of combined experience across the team, our specialists have seen every kind of account, budget and industry.

• Dedicated PPC consultant who gets to know your business and goals
• Experts in account structure, keyword research, ad copy and Shopping feeds
• Over 5,000 campaigns and 5 million keywords managed

New to Google Ads? As a Google Premier Partner, we can apply Google’s promotional ad credit to eligible new accounts, giving your first campaigns extra budget while we get them performing.

• UK credit from £380 up to £3,000, depending on your spend in the first 60 days
• For accounts new to Google Ads
• Subject to Google’s T&Cs and eligibility

Data is at the heart of our bid management. Our team of PhD mathematicians and developers built our own algorithmic bidding software, using advanced statistical techniques to make sure you’re getting the right traffic at the lowest possible cost.

• Bids forecast for the best return on ad spend
• Search term analysis to cut wasted spend with negative keywords
• Ongoing testing of ads, audiences and landing pages

Regular Zoom sessions, open Slack channels, email or phone: whichever way you prefer to communicate, we’re here to work closely with you and your business. You’ll always know what we’re doing and why.

• Clear reporting against the metrics that matter to your business
• Direct access to your PPC consultant, not a call centre
• Proactive recommendations every month

Clients on a 12 month contract with an advertising spend of £5,000 are automatically enrolled on our Partnership Programme. We look beyond your Google Ads and Microsoft Advertising accounts to find improvements that benefit your paid campaigns and your organic traffic.

• Website analysis: checkout, category and product pages, exit rates and visitor paths
• Shopping feed benchmarking: titles, descriptions and product types to boost exposure
• Quarterly calls to discuss suggestions, with every change analysed and reported on

We’re proud to be a Google Premier Partner and a Microsoft Advertising Partner. From Google Search, Shopping and Remarketing to Bing, Amazon and paid social, we’ll help you reach your audience profitably, wherever they browse.

• Google Ads: Search, Shopping, Remarketing and YouTube
• Microsoft (Bing) Ads: Search and Shopping
• Paid social on Meta, Pinterest, TikTok, LinkedIn and ChatGPT

On our rolling contract the fee is 11% of your monthly ad spend, from £199 to a maximum of £3,500 a month, after an initial three months. On a 12 month contract it falls from 10% to 6% as your spend grows, from £179 to a maximum of £2,500 a month. All prices exclude VAT.

No. There are no set-up fees, and your ad spend is paid directly to Google or Microsoft.

Yes. We start with a free audit of your account to find wasted spend and missed searches, then keep what works and fix what does not. The account and its history stay yours.

Ask who will run your account day to day, whether the account stays in your name, and how the fee is worked out. We have set out the ten questions worth asking any agency, us included, in our guide.

How to choose a PPC agency: 10 questions to ask first

Ads can bring traffic within days of launch. Most accounts improve steadily over the first three months as we gather conversion data, refine keywords and test ads, which is why the rolling contract starts with an initial three-month period.

Google Ads (Search, Shopping, Remarketing and YouTube), Microsoft Ads (Search and Shopping), Amazon Ads, and paid social on Meta, Pinterest, TikTok, LinkedIn and ChatGPT.

If your business is new to Google Ads, we can apply Google’s promotional credit as a Premier Partner: from £380 up to £3,000, depending on your spend in the first 60 days. Amounts are set by Google and subject to its terms.

You get a monthly report and review call against the metrics that matter to your business, plus direct access to your PPC consultant by email, phone, Zoom or Slack in between.