Insights Report

Sayu Insights is a reporting tool that can provide valuable and powerful data about the performance of a website in the natural search results. It allows us to take a snapshot of the positions of thousands of websites within any one sector for thousands of sector-specific search terms.

Once data has been collected we're able to rank a websites based on a weighted average, which is calculated by keyword position and the number of searches for each individual search term.

Understanding the competition is a fundamental part of search engine optimisation and this type of analysis allows us to:

• Set benchmarks for a campaign; as we're able to establish a starting position before we undertake work
• Assesses the competition and identify the sites that perform well
• Identify the 'gaps' in performance between a target site and key competitors
• Evaluate the size of the sector we are targeting
• Compare core SEO criteria that can influence rankings

We've been collecting and collating data for a number of years on the performance of websites across a wide range of sectors and we allow website owners to access our reporting tools.

Follow this link to view our Insights Report.

If you would like us to undertake Insights Reports for your sector please call us on 0800 634 8283 and we'd be happy to help.