The New Year's in and Christmas is over, but rather than succumbing to the inevitable post-Christmas blues, look forward to a prosperous 2008. Lest not forget; there's not one, but two peak sales seasons on the horizon for many industries; the January Sales and Valentine's Day.

Containing seasonal advice, news, articles and FAQ's, once again I hope you find our newsletter helpful. I would like to encourage any feedback you may have about our newsletter, so please email me, Tracey, via editor@sayu.co.uk should you have any comments, suggestions or questions.

Best wishes for 2008,
Tracey (Editor)

Contact Details

0800 634 8283

Refer a Friend & Get Your PPC Management For Free

To celebrate the New Year, we have launched a scheme which can mean you can get your PPC management for free!

If you're a client and you refer a friend to Sayu, we'll calculate 10% of your friend's monthly fee to Sayu. We'll then knock this off your bill for the month in which they first become a client.

Our Google Christmas Present
 

Mid-way through December and the Christmas tree had been put up at Sayu, the tins of chocolates were being slowly demolished and we were all together feeling very Christmassy. Thanks to Google the Christmas feeling was somewhat boosted when our present arrived.

Interview with Google Adwords Professional - Diane Williams

Last month we introduced you to our team of account managers. Working closely with our statisticians, our account managers are responsible for handling our clients' Pay Per Click (PPC) campaigns. With an aim of introducing you to the whole Sayu team; which combines a mix of technical, managerial, statistical and creative skill...

It's Not All About 'The January Sales'

The beginning of January is not all about plummeting prices and bargain bonanzas. Businesses in the fitness, travel and education sectors, for example, are extremely busy at this time of year, receiving great peaks in qualified traffic.

So, no matter what industry you're in, we would like to offer some last minute tips for ensuring your account is fully optimised for this important time of year.

Happy New Year, Happy New Website

Sayu has experienced steady growth over the last year, and our website needed to better represent this. The new redesign, coordinated by one of our newest recruits, Ravi, will soon provide a comprehensive review of the growing number of services provided by Sayu.

Redesigned from the top down, the project required consolidating the existing site's content and integrating new features and functionality to accommodate the introduction of our new services, and our plans to offer our service to additional countries...

FAQ: What Does It Mean When There Are [Brackets] Around Some Of My Keywords?

Inserting a keyword inside [square brackets] is one way of ensuring your advert will reach the right audience when they are searching for what you have to offer.

To be more specific, when running an adwords campaign you can control when your keywords will appear in the search results, and you can define whether your adverts will reach a broad audience or a targeted, more niche market.

CALL ON 0800 634 8283 and speak to one of our experts now!